Heuga is Here!
It is well known that the process of buying a home in Australia can have its challenges, whether it be cost overruns, average customer service, a lack of transparency, poor quality building or unexpected surprises for the customer.
But in a revolutionary move that is set to transform the way in which homes are built, a group of some of the most respected companies in the property and housing industry – including Impresa House, Masterwall, Elderton Homes, and led by DNW Group – has today launched a new model of housing that puts the customer first, to be known as ‘Heuga’.
Inspired by the Danish word ‘hygge’which loosely translates into the feeling of warmth, cosiness and contentment at home, Heuga will be the first, fully-automated housing system to be manufactured off-site in Australia.
After three years of extensive research and development by DNW Group, the first Heuga prototype homes were today unveiled in Schofields NSW.
The launch culminated in the impressive crane lift of a fully prefabricated roofing unit into place on the first prototype home, which, courtesy of Heuga’s unique approach to building, was able to progress from concrete slab to structural lockup and external finishes in only 15 days.
According to Dean Willemsen, Managing Director of DNW Group, Heuga will shake up the housing market in Australia.
“We’ve partnered with some of the best manufacturers in the industry to ‘plug the gaps’ in the current housing model and provide a tech-enabled solution that rapidly manufactures high quality, affordable homes for all Australians,” said Mr Willemsen.
“When buying a new home, consumers should expect outstanding customer service, zero defects and guaranteed delivery times as standard, just as they do when they buy a new car, but too often they are left confused and disappointed after making what is often the most significant financial commitment of their lives.
“Heuga has been designed to provide the missing link; it will provide customers surety of product quality, standardised cost models, guaranteed construction timeframes that don’t compromise upon quality and ten-year warranties as standard.”
Australia currently faces a major challenge to house its growing population – indeed, over the next decade Australia is forecast to add a further five million people to its population, putting ever-increasing pressure upon the country’s housing supply.
Ryan Cahill, Head of Operational Strategy and New Ventures at DNW Group said “whilst prefabricated housing construction has been regularly touted as the solution to the Australian housing crisis, current manufacturers lack a customer-centric interface that leverages the kind of smartphone technology we now take for granted.
“Advanced economies such as Japan, Finland and Norway are already utilising these models with great success, but in Australia we are lagging behind.”
Unlike traditional home builds, the Heuga product will leverage the use of a cross-platform, mobile-enabled application for all customer communication, finishes selection, documentation and construction updates, ultimately providing full transparency on the entire construction process from initial order through to completion.
“If the automotive industry can get it right, why can’t the housing industry get it right too?,” added Mr Willemsen.
Expressions of interest for commercial partnerships with Heuga are now being taken. The product will be available for consumer purchase from late 2019.
For more information on Heuga, please visit www.heuga.com.au or follow @heuga.au on Instagram.
Photography: Polymer Studios
Original article written by: Polymer Studios